Today's comic books are descendants of 19th-century "penny dreadful" serials. They were multi-part sensational stories printed on cheap paper and sold for, what else, a penny each. These stories became popular among the lower and working classes. They couldn't afford and weren't interested in, the "important" literary novels of the day. Penny dreadfuls and the "dime novels" that followed them had clear-cut good-vs.-evil themes. And they weren't short on action or melodrama, either! By the early 20th century, we had such enduring characters as Tarzan and Zorro in "pulp" fiction. (So-called because of the inexpensive paper on which it was printed.) The first of the modern superheroes was Superman, who launched the Golden Age of Comics in 1938.
Comic book artists quite often have the same sort of elements pop up in their costume designs. Jim Lee, for instance, is well known for how much he likes to use collars, either high collars or chokers. One of the all-time great costume designers, Dave Cockrum, used so many sashes on his costume designs that he even ended up drawing a cartoon mocking his own overuse of sashes by having a few of his characters pointing out the similarity in their costumes.
Depending on when you read this article, you might be waiting to watch the Wonder Woman film, or you may have just watched it, and therefore you know how amazing this woman is. Adrianne Curry is wearing Wonder Woman's traditional costume here and, because she is a gorgeous woman, her representation is amazing. Curry is a model, famous for winning the first series of America's Next Top Model.
However, when Wolverine was then chosen as one of the main characters in the All-New, All-Different X-Men to debut in Giant Size X-Men #1, Marvel turned to Gil Kane, who had become a go-to cover artist for Marvel in the mid-1970s, to draw their cover debut. Kane looked at Wolverine's costume and decided to add a cowl to his face mask rather than the whisker look that Romita had on the original costume. Dave Cockrum had drawn the original costume throughout the issue, but after he saw the Kane re-design, he liked it so much that he went back and re-drew it all the way throughout the issue. Almost five decades later, that Romita/Kane design still stands out as Wolverine's most commonly used costume.