In the comics, Hercules’ sex appeal has been on display numerous times. One of the most clear examples of this is in “Hercules: Fall of an Avenger” #1, when four separate female heroes all speak of their sexual conquests with Hercules. It’s even hinted that Northstar, an openly gay character, hints that he slept with Hercules. The characters even go on to talk about how he’s a sexist pig. Recently, the Internet went nuts when the recent Hercules series was announced. Not because of any particular story, but because the character looked hot with a man bun and hairy chest.
Arguably, Iron Man has the coolest costume out of all the comic universes, because it's both beautiful and functional. It's not just the little kids who want to grow up to be Iron Man, even grown men would love to fly around and shoot at stuff. If the Iron Man suit was real, people would sell anything they could to purchase it, because it turns an ordinary guy into a powerful superhero with the strength and firepower to defeat a whole army of superhumans.
Hathaway played sly, morally ambiguous cat burglar Selina Kyle (Catwoman) in The Dark Knight Rises, Christopher Nolan’s final instalment in his Batman film trilogy. She described the role as being the most physically demanding she had ever played, and confessed that while she thought of herself as being fit she had to redouble her efforts in the gym to keep up with the demands of the role. Hathaway trained extensively in martial arts for the role, and looked to Hedy Lamarr—who was the inspiration for the Catwoman character—in developing her performance.

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That said, like some other cliches, the sashes kept being used because they really do work. When Chris Claremont and Dave Cockrum took over X-Men, one of their goals was to revamp Marvel Girl, Jean Grey, and make her a bigger character. One of the ways they were going to do this was to give her a new costume and a new codename to replace the outdated "Marvel Girl" one. Cockrum went through a wide variety of looks for Jean before coming up with this excellent costume that also worked well when John Byrne changed the color scheme to make her Dark Phoenix. Cockrum's design for Ms. Marvel deserves a note here. It didn't make the list as it was a bit too skimpy of a costume, but otherwise, it was a great look (and of course, it also had a sash).
Let’s put the massive nature of his sex appeal in perspective. Gambit is not a great hero. In fact, he is responsible for the massacre of the Morlocks by the Marauders. He led the killers to the Morlock tunnels, and then went on to hide this from his fellow X-Men. Even with doing something so despicable, fans still pine over the Cajun hero. In fact, if you ask readers to name one defining characteristic of Gambit, they’d probably mention his love affair with fellow X-person, Rogue, and forget the horrible atrocity that he allowed to happen. There’s no denying that Gambit is much more of a sex symbol than a hero.
Superman soon had lots of company and lots of competition! What do they have in common? All superheroes have some type of extraordinary power or ability. Their "superpower" can be something they're born with: Superman, Wonder Woman, Thor. It can be the result of an accident or mutation: Spider-Man, The Incredible Hulk, Wolverine. Or, it can be simply a skill they have learned, honed and perfected beyond the average: Batman, Hawkeye. They all have a strong moral code and a motivation to rid the world of some menace.  

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While the X-Men's film uniforms may largely be a snooze, Hugh Jackman's Wolverine is about as dead on as Logan could appear on film. Sure, he donned the same plain black leather as everyone else, but before that, Jackman captured Wolverine's logic defying hair, his old-man sideburns, and even his sneer in a way that comic fans could only dream about.
In the mid 1950s, DC had a book called Showcase, which was designed to try out new characters. The first three issues had normal heroes like a fireman and a Navy "frogman." They sold terribly, so DC decided to mix things up and try to bring back superheroes. Artist Carmine Infantino was to design a new look for the Flash and he came up with an amazing look that likely made the book a sellout before people even cracked open the front cover! The sleek, lightning-themed red, yellow and white costume would become so popular that it remains one of the few superhero costumes to simply be brought over into television without massive overhauls to the design. It is just that good. There have been tweaks over the years, like altering the logo on the chest or adding lenses to the eyes in the mask, but generally, the costume remains the same today as it did back in 1956.

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Starfire might have become the most sexualized character in superhero comics, and that’s saying something. Debuting back in 1980, in “DC Comics Presents” #26, Starfire was always drawn scantily clad. Her orange skin and red hair were the center of attention, with just a few purple strips of fabric covering her body. It’s hard to justify her outfit and sexualization when some of her most famous scenes in comics revolve around her lack of clothing.
Even Wolverine's lumberjack-meets-cowboy wardrobe has perfectly embodied the character's personality, and while his flannel and distinctive leather jackets might just look like clothes on anyone else, when the elements come together, they scream that this guy is the best there is at what he does. While the recent Days of Future Past film went mostly back to more of the same tactical leather, a deleted scene from last year's The Wolverine finally gave fans a glimpse of what Wolverine's classic duds might have looked like on film, even if, at this point, it amounts to little more than an easter egg.
Soon, other artists streamlined Shuster's original design and made it look more like spandex. Thus, the classic Superman look was born. This was not just the ideal Superman look, but it became the ideal look for superhero costumes period. The success of this design informed essentially every superhero costume ever to follow after it. For a character as popular as Superman, who has been adapted into so many different forms of media, it is an amazing testament to how good his first costume was that when Action Comics hit #1000, Superman was wearing essentially the same costume that he wore 999 issues earlier.
As noted earlier, patriotic-themed heroes were hot in the early 1940s. America was going through a strange period of both isolationism and nationalism at the same time. Americans were really proud of their country, but also didn't want to get involved in the war in Europe. Patriotic-themed heroes captured that feel, by having noble American heroes defeat villains who dared to come over here to mess with us. Things got bolder, though, when Timely Comics introduced Captain America, who broke out of the isolationist viewpoints by having the lead character punch out Adolf Hitler on the cover of the first issue, a full year before the United States actually went to war with Nazi Germany!
Much of the success of the film's visuals owes to the physical performances of the actors in the suits, but even more of it is thanks to the atmosphere and carefully crafted darkness of the film's entire look. Of course, as more live-action Turtles films debuted, their visual language began to skew ever closer to the hugely popular films, cutting their effectiveness. The Turtles received updated looks in the recent Michael Bay produced reboot to wildly mixed reactions. 

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When Frank Quitely redesigned the character for “New X-Men,” her costume consisted of an impossibly constructed top that had a huge “X” cut out in the front. The exact physics of the costume were never explained, but it’s clear that the artist was trying to emphasize her sexuality. The costume has since been updated, thankfully, but her sex appeal is still front and center, even today. Just searching “Emma Frost” in Google Images shows you exactly how she’s viewed. There aren’t any panels from her appearances in years of comics. Instead, it’s all sexually suggestive pictures.
Harry George Peter was already 61 years old when he came up with the design for the new female superhero that William Marston was planning for All-American Comics, then called Suprema. This was 1941, when patriotic characters were a big hit in comics, so Wonder Woman definitely had a strong Star Spangled Banner take on her design. In the early 1980s, DC Comics helped create a short-lived Wonder Woman charity, the logo of which was the double W's, which led to Wonder Woman adapting the "WW" on her chest emblem. Other than the emblem, the only thing different from her classic look than in Peter's original design is that he had Wonder Woman wearing a skirt instead of short pants.

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Characters like Tony Stark and Diana Prince are more than just good looks, however. When you read the adventures of Captain America, you don’t think about how sexy Steve Rogers is. Well, maybe you do, but that’s not all you care about. Unfortunately, for some characters, their appearance trumps most everything else about them. Let’s take a look at eight male and eight female characters in comics who are viewed as being more “hot” than “hero.”

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As noted earlier, patriotic-themed heroes were hot in the early 1940s. America was going through a strange period of both isolationism and nationalism at the same time. Americans were really proud of their country, but also didn't want to get involved in the war in Europe. Patriotic-themed heroes captured that feel, by having noble American heroes defeat villains who dared to come over here to mess with us. Things got bolder, though, when Timely Comics introduced Captain America, who broke out of the isolationist viewpoints by having the lead character punch out Adolf Hitler on the cover of the first issue, a full year before the United States actually went to war with Nazi Germany!

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